I've always been a bit of a Martin Parr fan, I like the way he seems to take photography quite lightly, finding the humour in things, not taking anything too seriously. I also like that when he tried to join the Magnum Photography collective there was an uproar and many people were against it, but he did it anyway and got in and changed things and shook things up. I love his tongue in cheek travel photographs, and the way he pokes fun at the tourist industry without it seeming too harsh. He's merely observing, documenting and moving on. Martin Parr's great, go have a look at his work, his books are also good go get one out of the library (yeah library).